2024-09-26

Leading the Future, Controlling the Change in Intelligence, Youfa Group CRM Project Launch Meeting Successfully Held


On September 26, the launch meeting of Youfa Group's CRM information system project was held ceremoniously at Youfa Group's headquarters. Jin Donghu, Secretary of the Party Committee of the Group, Xu Guangyou, Deputy General Manager of Marketing of the Group, Dong Xibiao, Deputy General Manager of the Group and General Manager of Jiangsu Youfa, Zhang Guangzhi, General Manager of Shaanxi Youfa, Su Jiuchuan, General Manager of Youfa Pipeline Technology, Gu Tinggang, Director of Group Information Center, Xu Xueshen, General Manager of Fenxiangke Beijing Company, Tai Hongxu, Industry Director of Beijing Company and other core team members of the pilot enterprises gathered together, determine the project promotion plan, implementation method, team responsibilities, and jointly build a new cornerstone for the digital transformation of Youfa Group. The conference was presided over by Kong Degang, deputy director of the market management center of Youfa Group.

At the meeting, Zhang Chen, a pre-sales consultant of the company, took the lead in introducing the company's products and successful applications. He said that as the pioneer of connected CRM in China and the leading brand of ToB SaaS CRM in China, customers enjoy the characteristics of connected CRM. Through connecting services, connecting people and connecting systems, it helps enterprises to realize customer-centered, efficient cooperation between internal and upstream and downstream businesses, thus providing enterprises with in-depth industrial products, solutions and services, help enterprises to build marketing, sales, service integration, digital, intelligent platform capabilities and operating capabilities.

At the same time, Zhu Dandan, project manager of Fanxiang Sellers Beijing Company, introduced in detail Fanxiang Sellers understanding of Youfa Group's CRM project and suggestions on the project implementation plan. In view of the pain points such as customers unable to enter, do little and retain in the process of terminal business transformation of Youfa Group, it is determined to build a digital application system that meets the management of molecular companies themselves to serve business growth. At the same time, relying on big data tools, effectively obtain and integrate the data of molecular companies, analyze in real time, integrate resources, and provide data support for the group's strategy and business decisions.

After intense discussions among the core members of the project, the two sides finally finalized the specific implementation plan and milestones of the project, and worked out a detailed road map for the steady progress and full implementation of the project.

For this cooperation with Youfa Group, Xu Xueshen, general manager of Fanxingpin Beijing Company, said that this is a new and important attempt by the company in the manufacturing field. The customers will fully integrate their own advantages in connected CRM management, help Youfa Group to improve and optimize the sales process, strengthen after-sales service, deepen market analysis and decision-making analysis, and finally achieve the strategic goal of sustained growth in performance, jointly create a new benchmark for the digital transformation of the steel pipe industry, and jointly lead the industry to develop in a new future.

As the head of Youfa Group's CRM project, Xu Guangyou, deputy general manager of Youfa Group, said that the launch of CRM (Customer Relationship Management) system is the focus of Youfa Group's marketing system management in 2024. The launch of the system is a milestone for the development of Youfa Group. It will help Youfa Group in the first year of the terminal, lay a solid foundation for the preparatory work before the outbreak of the terminal business, and help Youfa Group's subsidiaries to better manage the massive amount of information, manage the performance and process, so as to maximize the increase of enterprise sales revenue and improve the customer retention rate.

Jin Donghu, secretary of the party Committee of Youfa Group, stressed that all branches and subsidiaries of the Group have a unified understanding and attach great importance to the coordination of CRM system online. In his view, the launch of CRM project is of great significance for Youfa Group to improve its marketing system, make efforts to accurately market and create an excellent service system.

At the same time, he said that at the moment of rapid market change, as a member of the group, we should fully realize the important value and significance of advanced tools represented by CRM to the development of enterprises, jump out of the traditional thinking pattern, carry out the follow-up work of CRM system online with a positive attitude, continuously optimize the business process of departments with the help of advanced tools, and empower the development of enterprises. At the same time, he also encouraged the relevant project leaders to take this cooperation as an opportunity to learn the project management methods and management concepts of various sales customers and integrate them into their daily work, so as to inject new vitality into the high-quality development of the group.

Riding on the situation and thousands of sails, riding a horse and raising his whip at the right time. In the future, Youfa Group will take the launch of CRM project as an opportunity to deepen the customer service field, continuously improve the digital level and marketing service efficiency in multiple dimensions, and extend the front-end and back-end supply chain services. Scientific management of data-driven business, establishment of marketing system processes and specifications, continuous exploration of new paths for the group's digital transformation, to provide users with more efficient, convenient, safe and reliable one-stop steel pipe supply chain solutions, lead the steel pipe industry to open a new chapter in digital marketing.

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